Danish craft and design is promoted internationally by the independent institution Danish Crafts. Danish Crafts helps Danish professional craft artists and designers gain a foothold in the international market . The objective of Danish Crafts is to brand Danish craft and design and promote knowledge of Danish craft in Denmark and outside of Denmark while increasing sales and contributing to general professionalization within this field.

Danish Crafts is an institution established under the Danish Ministry of Culture, but a number of the centre's activities target the commercial sector. For instance Danish Crafts market crafts and design commercially by participating in international  professional trade fairs.

Danish Crafts supports initiatives within the field of international cultural exchange. Funding is provided for Danish craft artist's and designer's international activities and cultural exchange is encouraged through cooperation activities with galleries, museums and other organizations within the field of craft and design.